Wednesday, March 18, 2009

My Story of Twitter Power


I haven't read Joel's book yet but I can testify of the power of twitter. This is my story.

January 21, 2009
- Meeting with my manager titled "Update." Was told I need to find a new position due to budget cuts.

February 19, 2009
- In the process of searching internal IBM jobs I applied for a "Millennial Strategist." As an extension to the traditional resume I created a YouTube video and blog post that highlighted my previous work. Then I sent a tweet via twitter about my posting and asked my blog readers to comment on how they think I may be a good fit.

Februray 20, 2009 - The most interesting comment came from Carol Phillips, Marketing Instructor at the University of Notre Dame, who was searching "millennials" on twitter and found my tweet about the YouTube job application. She then posted my video on her blog, Millennial Marketing, and said "I think he should get the job, don't you, PK?"

February 27, 2009 - As a result of this creative approach, I had my first interview with the hiring manager. It went well and he told me I would hear something next week.

March 6, 2009 - I met with the hiring manager's manager. We had a very engaging discussion about developerWorks and I was more excited about the possibility of becoming the next Millennial Strategist.

March 15, 2009 - Received an email from a reporter at Fortune magazine who had found the YouTube video and asked if I would be willing to participate in a story about creative ways to land a job in this economy. Unfortunately IBM Communications advised me not to participate.

March 20, 2009 - Per the hiring manager they are seeking other candidates.

So I get to do something other than be a "Millennial Strategist." Wonder if anyone needs a Gen X Strategist?

2 comments:

eve said...

not afraid to use the tools! way to go :) eve (@wellcolumbus)

Carol Phillips said...

Scott:

Apparently creative use of social media is not enough to land a job as a creative social media strategist? That is very disappointing. Why don't you contact Fortune now?